Maison & Manufacture CerfLand

CerfLand Studio

The Studiounder one roof

What you see is only the surface. Sweep the light — the work lies beneath.

Move the mouse to reveal

Pillar I

Films & cinematic spots.

Eleven formats of cinematic production, from the short manifesto to the brand documentary. All broadcast-ready. All delivered with unlimited all-channel rights included.

FormatFeeTimeframe
30s cinematic video (short manifesto)€2,500 to €4,5002-3 weeks
60s cinematic video (long manifesto)€5,000 to €8,0003 weeks
15s broadcast-ready advertising spotfrom €18,0003-4 weeks
30s broadcast-ready advertising spotfrom €32,0004-6 weeks
60s cinematic manifesto spotfrom €48,0005-7 weeks
Institutional manifesto film 3-5 minfrom €28,0006-10 weeks
Hero product film (collection launch)€12,000 to €25,0005 weeks
30s sculptural 3D large formatfrom €18,0006 weeks
360° cinematic suite (4 videos)€8,000 to €25,0006 weeks
Executive signature video (CEO portrait)€6,5003 weeks
Short brand documentary (8-15 min)from €38,00010-14 weeks

Pillar II

Broadcast advertising · TV · DOOH · metro · airports · cinema · press.

Twelve formats of large-format advertising with established media-owner partnerships. The Studio handles production. The Reservation Media Platform handles the space buy with a transparent margin.

FormatProductionEstimated space buy
15s broadcast-ready TV spotfrom €18,000from €8,000 / 7-day wave
30s broadcast-ready TV spotfrom €32,000from €18,000 / 7-day wave
60s cinematic manifesto TV spotfrom €48,000from €32,000 / 7-day wave
Urban DOOH campaign (Mupi 1,000 faces)from €24,000€65-180K / 14 days
JCDecaux street furniture (300 premium faces)from €14,000€32-95K / 14 days
RATP Metro Lumino (200 placements)from €12,000€45-120K / 14 days
RATP Metro Hyper-display (500 platforms)from €18,000€85-220K / 14 days
CDG/Orly airport · international arrivals hallfrom €14,000€75-220K / 14 days
Nice · Lyon · Marseille airportsfrom €12,000€45-120K / 14 days
Palace display (3 signature hotels)from €8,500on quote with partner
Cinema pre-roll UGC / Pathé Gold Screenfrom €18,000€12-45K / 14 days
Integrated multi-channel 360° suitefrom €65,000global quote

Partner media owners

TV: TF1 Publicité · M6 Publicité · France Télévisions Publicité · Canal+ Régie
DOOH: JCDecaux · Clear Channel · Mediatransports · Insert
Transport: RATP Promo Métro · ADP Media (airports)
Cinema: Médiavision · Pathé · UGC

Pillar III · Signature Objects & NFC

Metal NFC cards, leather cases, fine stationery.

Business cards in stainless steel, PVD brass, noble metal-and-wood hybrids, or plated in 24-carat gold. All with a programmable NFC chip. Produced in partnership with a specialist London atelier, delivered in their bespoke leather case.

Discover the full catalogue

Pillar IV · Virtual influencers

Models your house owns.

Photorealistic AI-generated models, the perpetual property of your house. Synchronised multilingual voice (FR, EN, IT, ES, AR), appearances across all your channels without scheduling constraints, without image-rights purchases, without annual renegotiation.

Creation

A photorealistic 3D model developed over 4 to 6 weeks. House validation at each step.

Animation & voice

Multilingual lip-sync. A voice clone of an actor under an assignment contract.

Perpetual ownership

You own the model for life. No royalties. No renegotiation.

Engagement from€45,000delivered in 8 to 12 weeks · included in DOMAINE and PILOTE

Pillar V · Visual heritage

The archive that spans generations.

High-definition product photography, leadership portraits in colour and black & white, real-estate and heritage dossiers at museum quality. Kept in a private digital vault, restored as fine-art prints in A2 or larger on request.

Product photography

Studio light, a noble textile background, 50 MP minimum format.

Leadership portraits

Colour and black & white, editorial retouching, perpetual rights.

Real-estate dossiers

Architecture, landscape, interior — to sell or to archive.

Historical archives

Restoration of old photographs, high-resolution scanning, fine-art print.

Sessions from€8,500delivered in 4 weeks · perpetual rights included

Pillar VI · AI-readiness audit

A complete diagnostic for AI-workforce deployment.

For groups wishing to integrate an AI-agent workforce into their existing structure. A four-stage audit: mapping the current stack, identifying the bottlenecks, defining the automation scope, a 90-day deployment plan.

Full audit€24,000delivered in 3 weeks · included in PILOTE

Productized Campaign Packs

Eight complete campaigns, delivered turnkey.

For houses that prefer a closed scope to an open quote. Each pack brings together production, estimated space buy and reporting — at a fixed price known in advance.

Émergence Pack

€32,000

A 30s cinematic video + Mupi 100 faces 7d + 6 photos + 4 social videos + press brief

Engage the Émergence Pack

Collection Launch Pack

€85,000

A 60s broadcast cinematic film + DOOH Mupi 200 faces 14d + 8 photos + 4 social videos

Engage the Collection Launch Pack

Identity Overhaul Pack

€125,000

A complete visual identity + a 3-min manifesto film + launch DOOH + 100 NFC cards

Engage the Identity Overhaul Pack

Premium Seasonality Pack

€45,000/season

2 short films + street furniture 200 faces 14d + 1 editorial photo + a digital ambassador

Engage the Premium Seasonality Pack

Integrated 360° Suite Pack

€265,000

A 30s TV spot + urban DOOH 14d + metro Hyper-display + 4 social videos + reporting (€200K media spend)

Engage the Integrated 360° Suite Pack

Seasonal Domination Pack

€385,000

A 60s TV spot + national JCDecaux DOOH + metro Paris+Lyon+Marseille + 2 full press pages + 8 videos (€280K spend)

Engage the Seasonal Domination Pack

Annual Domination Pack

from €850,000/yr

4 seasonal broadcast campaigns + unlimited social production + a digital ambassador + Voice Secretary + direct Armin supervision (€500K spend)

Request a quote

Permanent Presidency Pack

from €1,800,000/yr

Everything in Annual Domination + 12 magazine press dossiers + a Premium virtual influencer + a dedicated 4-person team + weekly Armin steering

Request a quote

The Productized Packs are not exclusive to DOMAINE or PILOTE engagements. Any house can take a one-off pack, alongside or outside a plan.

Studio conversation

A project in mind?

Thirty minutes to assess feasibility, propose a fitting format, and discuss the budget.