Sector · Gastronomy & Culinary Art
A rare gesture deserves a rare story.
Starred tables, vineyards, spirits houses: your cuisine is an irreplaceable gesture. Beyond your regulars, few know what you create each evening.
Cerfi keeps your table book: real slots, confirmations in your brand, allergies handed to the brigade.
Acte I — The reality
Your kitchen is a rare gesture. Your dining room, an irreplaceable experience. Yet beyond your regulars, who knows what you create each evening?
Acte II — What we build
From gesture to table, a fitting image.
Chef film, seasonal editorial calendar and visual heritage — for tables and wine estates alike.
Chef film
The gesture, the matter, the craft. A film that shows what is lived in the dining room.
What you receive
A house film shot at your table under our direction — gesture, kitchen, dining room — declined into vertical formats for your networks, with full rights.
What it creates
Your table stops being an address: it becomes a story people share — and come to verify.
Social media & Community
Monthly editorial calendar — seasons, produce, pairings. Held continuously, without breaking the tone.
What you receive
A directed editorial calendar, prepared and published in your tone — every piece approved by you.
What it creates
A presence held every week, without mobilising your brigade or diluting your voice.
Visual heritage
Table, kitchen and cellar sessions: an image library worthy of your house.
What you receive
Directed sessions and an organised library, delivered in high definition — reusable everywhere: press, menu, website.
What it creates
You stop searching for the right image: you own a visual heritage that ages well.
Steering & Reporting
One direction, one clear report each month. You know what is produced and what it changes.
What you receive
A monthly direction report: produced, published, effect — a reading, not a data export.
What it creates
You decide on facts, and the editorial course holds from month to month.
Acte III — Cerfi in this world
A starred table’s website, on a Tuesday. An assistant is arranging an important dinner.
Hello. I am looking for a table of six on Thursday evening — a business dinner. Do you have a more confidential room?
Hello. Yes — the Vines salon seats up to eight, behind its own door, with dedicated service. The menu is the main room’s, and the chef can adjust it to your guests’ constraints.
The house’s approved knowledge
That belongs to the chef alone — I never promise in his name. Your wish is passed to him with the dinner’s context; the house answers you before Thursday.
Policy: sensitive request
House side, meanwhile
Vines salon held — Thursday 8 pm, six covers
“Chef’s greeting” wish — handed to the brigade, awaiting approval
Staged demonstration — a faithful staging of the real behaviour.
Acte IV — The engagement
A presence worthy of the table .
For vineyards and houses that wish to tell their story, a dedicated Documentary Pack completes the plan. We define the scope together.
MAISON
Starred table · vineyard · spirits house
from
The presence direction of a gastronomic house, from the editorial canon to monthly production.
What's included
- Chef film — gesture, matter, craft
- Monthly editorial calendar — seasons, produce, pairings
- Visual heritage — table, kitchen, cellar sessions
- For vineyards: estate documentary available
First results
120 days
Full ramp-up
12 months
An estate to tell? For vineyards, chefs and founders, the Documentary Pack (28 – 85 K€ excl. VAT) writes and films the story of your house. Full rights, all channels. Discuss my project
Before any commitment, we look
Thirty minutes. A written document. Complimentary.
A Senior Director reads your venue and returns an honest reading of your presence — no commitment, no sales pitch.