Maison & Manufacture CerfLand

Premium retail


Luxury boutiques, jewellers, watchmakers, perfume houses, concept stores, galleries, exceptional wine merchants. A presence as rare, as desirable and as poised as what you offer.

We do not work with mass retailers. We serve houses, ateliers and the addresses recommended in a hushed voice.

Who we address

Every exceptional business has its grammar. We speak it.

A jeweller is not communicated like a perfume house; a concept store has neither the tone nor the constraints of an exceptional wine merchant. We adapt the method, never the standard.

Boutiques & luxury houses

Ready-to-wear, leather goods, accessories: a digital storefront as refined as the one on the street.

Jewellers & watchmakers

Unique pieces, craftsmanship, heritage: a presence that conveys rarity without ever cheapening it.

Perfume & beauty houses

A launch, a ritual, sensoriality: an image one breathes, governed and constant.

Concept stores & art galleries

Curation, hangings, editions: a signature that brings a chosen community back.

Exceptional wine & fine-food merchants

Rare vintages, selections, cases: an address recommended in a hushed voice.

Premium automotive & mobility

Showrooms, limited series, private clientele: a visual narrative worthy of the object.

What we orchestrate

Not an isolated role. A complete direction of your presence.

From strategy to broadcast, under one roof. You know exactly what is produced, by whom, and what you get — no grey zone.

01

Direction & presence strategy

We read your business before producing: positioning, visual signature, season calendar. A direction, not a rotating agency.

02

On-site content production

Films, photography and reels shot within your walls — storefronts, pieces, workshops, behind the scenes. An image worthy of the object.

03

Social media management

Publishing, community and an editorial calendar steered continuously, in several languages, without diluting the signature.

04

The Workforce — augmented agents

Advice, booking and community management augmented by your digital collaborators, governed by a human CerfLand senior.

05

Reservation Media

Premium placement where your clientele passes: digital storefronts, upscale-district DOOH, press — a displayed margin.

06

Signature objects & NFC

Metal cards, cases, labels and NFC access keys: the material, memorable extension of the purchase.

Our plans for exceptional businesses

You know what you commit to — and what you get.

Three levels of engagement, from the single address to the international network. Each plan is detailed: what is included, the first results, and the contact you meet before any engagement.

ISingle address

Boutique presence

A boutique, an atelier, an address

from

€5,800/ month · excl. VAT · 12-month engagement

The presence direction of an exceptional business, from the editorial canon to monthly production.

What is included

  • A dedicated monthly strategic direction
  • 5 personalised digital collaborators
  • 16 posts/month · 4 reels (3 networks, 2 languages)
  • 1 on-site photo/film session per quarter
  • Complimentary Member access to Club CerfLand

First results

120 days

Full ramp-up

12 months

Recommandé
IINetwork & international

Multi-address reach

A boutique network · international market

from

€11,200/ month · excl. VAT · 12-month engagement

To orchestrate several addresses, several markets and several languages under a single signature.

What is included

  • 7 personalised digital collaborators
  • 24 posts/month (4 networks, 3 languages)
  • 1 cinematic film per month
  • Multi-market architecture & governance
  • Complimentary Member access to Club CerfLand

First results

90 days

Full ramp-up

12 months

IIIBespoke signature

Dedicated programme

A luxury house, group, signature programme

On request

A scope defined with you, with no production ceiling, for houses that want a presence without equal.

What is included

  • Scope and team set together
  • Unlimited production + certified broadcast films
  • A dedicated proprietary virtual influencer
  • A bespoke multilingual AI concierge
  • Inner Circle at Le Club + a direct briefing

An address getting started can begin on the ÉMERGENCE (€2,400/mo) plan. The exact scope is defined in a first conversation — with no commitment.

First step

Let’s talk about your address.

Thirty minutes with a Senior Director to understand your business and determine the right presence. No commitment, no sales demonstration.